Solution
Be A Wealthy Therapist worked with Cathy to:
- Improve her CEO skills – especially in the areas of financial management and leadership.
- Increase her profit
- Improve her systems
It takes very different muscles and tasks to succeed with group practice as compared to solo practice. We looked at Cathy’s strengths first – she was smart, ambitious, and tenacious. She liked people. That said, we needed to focus on helping her ‘be the CEO and boss,’ which was a role she hadn’t trained for.
The next thing we did was help her begin to manage her business ‘by the numbers.’ Her P&L report became a handy tool and guide. We then helped her to revise her compensation model for clinicians because she could not be profitable at her current structure. Finally, we helped her with hiring strategies so that future hires enhanced the company culture.